RELATED EXPERIENCE
Below, you'll find a comprehensive rundown of my professional engagements, arranged from the most recent to the oldest.
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BajaGoldenDates
Business Administrator &
Marketing Specialist
June 2024-Nov 2024
Baja Golden Dates is a small business specializing in the production and wholesale of organic Medjool dates, primarily serving the Baja California region, with recent expansion into Barcelona, Spain.
Baja Golden Dates has ambitious plans to expand by utilizing excess date inventory to produce date syrup and create date bars, all in line with the company’s commitment to wellness and health by avoiding refined sugars and artificial ingredients.
During my internship, I was pleased to contribute to these initiatives, as their goals and values closely align with my own. I offered several recommendations, which are outlined in the following section and performed management responsibilities.
1 / Social Media Marketing
I developed a mock version of a revamped Instagram feed, suggesting a targeted approach for the bilingual market. My recommendations included featuring organic posts showcasing Medjool dates, date palm trees, informational reads of the health benefits of eating dates, and creative ways to incorporate dates into recipes and snacks.
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When the syrup and date bars are launched, it would be strategic to implement these drafts and begin sharing the curated content.
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2 / Business Management and Administrator
I organized and maintained documents and business licenses, ensuring regulatory compliance and overseeing office management to support the smooth operation of Baja Golden Dates. I managed email correspondence to facilitate effective communication within the company and with external partners.
Administrative Assistant
Aug. 2023 - May 2024
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During my time studying at the University, I worked in the administrative office and supported the admissions office.
Some of my responsibilities included: managing inbound calls, providing exceptional customer service, and fostering long-term relationships. This role helped me exhibit strong cross-functional skills as as well as enhance my ability to collaborate effectively with diverse teams. I also managed and organized company files to maintain accurate records, improving the office's efficiency and updated company files to maintain accurate record keeping. I am confident that the skills and experience I gained will be invaluable to my professional growth and development.
Nordstrom Retail Management Intern
June 2023 - August 2023
Summer Internship
During this 10 week program I:
Cross referenced inventory and sales data to cascade to senior management in order to provide a snapshot of daily traffic in store.
Collaborated with fellow interns to provide senior management with insight on store layout, consumer preferences, and opportunities for efficiency.
Gained hands-on knowledge in key departments, including Visual Merchandising, Inventory Control, Fulfillment, Asset Protection, and Customer Experience through visits to supply centers and team offices.
Executed tasks within ecommerce and in-person business channels in order to optimize everyday workflow and increase sales across multiple departments.
Attained profound understanding of Nordstrom's sales strategies and business dynamics, fostering a comprehensive grasp of the retail industry.
Marketing Research Intern for "Escuela Superior de Música Reina Sofía"
August 2022 - December 2022
Internship during my time abroad in Madrid, Spain
During my semester abroad I conducted comprehensive market analysis by spearheading optimal marketing channels for the successful launch of the school’s summer camp program.
Delivered a compelling presentation to school leadership showcasing strategic findings and proposing actionable recommendations.
Created and maintained Excel database containing marketing research of 80 similar products to inform promotional strategies.
I also utilized findings from research to inform and fine tune promotional strategies to ensure a competitive edge in the market.
I actively sought opportunities for professional development, contributing to a dynamic and proactive internship experience.
Hospitality and Event Coordinator
for the University of San Diego
June 2021-August 2021
Summer Job
My experience as a hospitality services coordinator for the University of San Diego equipped me with a versatile skill set transferable to various contexts. Throughout this period, I gained insights into the importance of delivering outstanding customer service, refined my Excel skills in developing intricate dining and housing plans, and efficiently managed telemarketing and email inquiries. Additionally, I actively engaged in collaborative efforts with other departments to seamlessly execute events and demonstrated problem-solving abilities and multitasking skills to thrive in dynamic environments. These competencies represent invaluable assets adaptable to diverse roles and industries.
Volunteer Experience at
AMA Marketing Association
During my four years at the University of San Diego, I was an active member of the American Marketing Association (AMA), a prominent marketing club on campus.
I had the privilege of volunteering at the welcoming cocktail event held at the prestigious Mingei Museum, where I had the opportunity to engage with attendees eagerly anticipating the subsequent conference on our campus.
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Attending the AMA San Diego's Art of Marketing Conference, hosted at the University of San Diego's Knauss School of Business, was a highlight of my college experience. Throughout the event, I participated in various breakout sessions and panels, gaining valuable insights from seasoned professionals in the marketing field. This experience not only provided me with invaluable networking opportunities but also enriched my understanding of marketing strategies and industry trends.
